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Online Marketing – How Is Procrastination Hurting Yours?

Posted by Nancy on Aug 17, 2010

Millions of people worldwide are afflicted by what some would call a virus … Procrastination. This is one of the biggest reasons for loss of productivity in our online marketing, and late response to deadlines.

Lack of substantial consequences for being late only adds to the problem.

Procrastination can become a habit, if we let it.  Often times, we are just having trouble getting started, and therefore let things slide instead of just biting the bullet and beginning.

If any of this resonates with you, then there is good news.  You are not a lost cause and here are some tips to help get you moving.  You will see your productivity increase and you will become a more reliable person for your direct sales.

1 – Always work with a schedule.  This will help you realistically budget your time and resources. One major problem for people is falling victim to the “plenty of time” mode. Try using a journal, organizer, or calendar to help you plan and schedule your tasks so that you don’t get caught in this trap.  The last thing I do every day is make my list of the top five things I want to accomplish for my internet business the next day.  This way I start the day fresh and my list is ready for me. My day is not complete until I have completed all five things on my list.

2 – Save your Relax Time for later. It may be true that you have more than enough time to complete your assigned tasks; however, this is not a good reason to put them off. Rather than relaxing with the intent of doing it later, try doing your tasks first. You will find that your Relax Time is that much sweeter, knowing that you do not have a mountain of things yet to accomplish.

3 – Never underestimate your tasks. How many times have you said ‘this will just take a minute,’ only to find out that you underestimated the amount of time required to complete the task? If you really think about it, there are very few things that ‘just take a minute.’ As an example, let’s look at that door knob that is loose.  First, I need to determine the correct screwdriver to tighten the screw.  Then I must locate that particular screwdriver (assuming I put it away properly the last time I used it.) Now I must actually tighten the screw.  Last, being organized, I put the screwdriver back where I will be able to locate it the next time I need it. This may not sound like much, but even if everything goes smoothly, it will still take at least ten minutes to complete, not ‘just a minute.’ If I had a deadline to complete this task, and I left it to the last minute, what could possibly go wrong!

4 – Never allow yourself to get comfortable doing nothing. It seems that there is always something that needs doing. I am not saying that we must be busy doing things all the time, but we must be careful to distinguish between resting and being idle. Rest is important if we are to function at our best, and a schedule for rest will help us to restrict our rest to an appropriate length of time.

Nancy E. Collins

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